Freight brokerage · Operating layer

Freight, run by
operators who've lived it.

We book your loads, watch every mile and pick up the phone. Then we catch the problems in your supply chain before they reach your dock.

FMCSA-authorized brokerage · Encryption & mandatory MFA

02What we move

Shaking hands from coast to coast.

Every load gets a person who knows the lane, the carrier and your dock hours, backed by software that keeps watching after the truck leaves.

Full truckload

Dry van loads booked with vetted carriers and watched by a person, not a portal.

Temperature-controlled

Reefer freight for food and beverage, with temps and appointments checked along the way.

Hub-to-hub transfers

Moving stock between your DCs when one runs low and another runs long.

Supplier inbound

Pickups straight off your POs, so what comes in lines up with what goes out.

03Industries we serve

Built for supply chains with a lot of moving parts.

Purpose-built for complex, multi-node supply chains, where one late truck shows up three steps later as an empty shelf or a stopped line.

CPG & Food/Beverage

Get onto the shelf and stay there. From supplier to store, we keep sourcing, inventory and freight in one view, so a late load doesn't become an empty shelf.

Shelf, DCs, big-box retail

Automotive

JIT lines can't wait. When a truck runs late or a supplier slips, you need to know while there's still time to reroute, not after the line stops.

Just-in-time, inbound parts

Pharma

Temperature-sensitive freight with no room for error. Temps, appointments and handoffs are watched on every load, and exceptions are raised the moment something's off.

Temperature-sensitive loads

Retail & Distribution

Multi-node networks with thousands of SKUs. We connect sourcing, inventory and the last mile so nothing falls through the cracks.

Multi-node, high SKU count
04Why Substrate

You're running a real supply chain on tools that don't talk to each other.

Pick the one that sounds like your week.

Bought for a feature set you've grown out of, or never grew into. Half the team logs in, half lives in email.

How we handle itWe book, tender and track the loads ourselves, so your freight moves whether or not anyone opens the TMS.

The system of record can't see your freight, and your freight can't see the system of record. So nobody trusts either one.

How we handle itPurchase orders turn into loads, and inventory knows what's on the road.

The real state of the operation lives in a tab someone updates by hand, when they remember, after the fact.

How we handle itDays of supply by SKU and hub, kept current from the freight itself.

A missed pickup, a short ship, a carrier gone quiet. You find out when the customer does, not before.

How we handle itEach one is routed to the right owner the moment it happens. Routine ones are closed by your rules, with the reason written down.

Rates that drift, trucks that don't show, updates you have to chase. Reliability you can't put a number on.

How we handle itCarriers ranked on your lanes. When one says no, the tender moves to the next, and every answer is on record.

A small ops team doing the coordination of a much larger one, thread by thread, all day, with no leverage.

How we handle itSupplier and carrier emails get read, sorted and tied to the PO or load they're about.

None of it is your fault. It's the tooling. We've run ops on exactly these tools, and built the partner we wished we'd had.

05How it works

One load, four stops.

Hover a stop to see what happens there.

01

We move your freight

Dispatch from people who answer the phone. Your loads, covered and watched by a brokerage that treats every shipment like its name is on it, because it is.

02

We read the threads

Every email, exception and carrier event becomes structured signal. Quotes, check calls, confirmations and problems get read and remembered instead of scrolling off the bottom of an inbox.

03

We surface what you'd have missed

An underperforming carrier. A supplier whose emails signal a capacity squeeze. An invoice discrepancy about to be paid. We flag it while you can still do something about it.

04

You stay ahead

The job stops being “find out what broke” and starts being “decide what to do”, usually before anyone downstream knows there was a question.

06The 30-day promise

Within your first 30 days, we'll tell you something about your own operation you didn't know.

We're not just moving boxes. The first month is the proof: a real signal out of your real freight (a carrier, a supplier, a leak) that you didn't have visibility on before us. If we can't, we haven't earned the lane.

Day 1Day 30 · something you didn't know
07Let's talk freight

Let's move your next load.

Fifteen minutes, no deck. Tell us a lane and we'll tell you how we'd run it.